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RightNow Selected for Avaya Developer


RightNow® Technologies announced that it has been selected for the Avaya Developer

RightNow® Technologies (Nasdaq: RNOW) today announced that it has been selected for the Avaya DeveloperConnection (DevConnect) program from Avaya Inc. (NYSE: AV), a leading global provider of business communications software, systems and services.


Since its inception in 2001, Avaya DeveloperConnection program has promoted the development, compliance testing and co-marketing of innovative third-party products that are compatible with standards-based Avaya technologies. Member organizations have expertise in a broad range of technologies that includes IP telephony, contact centers and mobility applications - helping companies extend the value of multivendor networks and transform voice into a business application that delivers true value to the bottom line.


Avaya created DeveloperConnection to promote interoperable communications features and applications that businesses can integrate into their operations to achieve competitive advantage. The use of open standards allows companies to add new capabilities without having to replace their existing network infrastructure.


"Membership in Avaya's developer community will be an additional tool that enables us to serve our customers more efficiently and effectively," Dean Brown, vice president of channel partners, said. "By leveraging Avaya resources and working more closely with the company to deliver compliance-tested solutions to the market, we are able to reduce network complexity, improve security, reliability, and speed time to deployment - helping businesses quickly realize a benefit to their bottom line."


The Avaya DeveloperConnection program currently includes over 1,300 software and hardware developer companies, integrators, service providers and customers. Members have created hundreds of innovative solutions tested for Avaya compliance, including natural language speech recognition applications, wireless services, specialized computer telephony integration and reporting capabilities, and applications tailored for specific vertical industries.


Our Avaya developer community has become a catalyst for rapid innovation and the creation of new multivendor applications that help enterprises around the world embed secure, reliable communications capabilities into the fabric of their business-making their people more productive, processes more intelligent and customers more satisfied," Eric Rossman, vice president of developer relations and technical alliances at Avaya, said.


As a member of the DeveloperConnection program, companies have access to a wide range of support from Avaya, including technical resources and training. Member companies must also meet rigorous Avaya criteria for customer satisfaction, product support, business operations, marketing and sales.


There are three levels of participation in the DeveloperConnection program: Innovator, Premier and Strategic, entailing progressive levels of marketing and sales involvement by the members. Innovator members receive access to discounted hardware and software, software development kits and technical support. Premier members are those who have developed software applications that complement Avaya platforms. In addition to those benefits available to Innovators, these companies are eligible for co-marketing opportunities with Avaya.


Strategic members add the eligibility to compliance-test their applications on Avaya platforms. In addition, these members work with a dedicated Avaya program manager to implement marketing strategies and participate in focused sales engagements and revenue commitments.


RightNow® Technologies is a Premier member of the Avaya DevConnect program. Membership information and a listing of solutions developed and tested under the DeveloperConnection program are available at


About Avaya

Avaya Inc. designs, builds and manages communications networks for more than one million businesses worldwide, including over 90 percent of the FORTUNE 500®. Focused on businesses large to small, Avaya is a world leader in secure and reliable Internet Protocol telephony systems and communications software applications and services.


Driving the convergence of voice and data communications with business applications - and distinguished by comprehensive worldwide services - Avaya helps customers leverage existing and new networks to achieve superior business results. For more information visit the Avaya Web site:


About RightNow Technologies, Inc.

RightNow (Nasdaq: RNOW) provides organizations with industry-leading on demand CRM solutions to build customer-focused businesses. RightNow's acclaimed technology, comprehensive services and commitment to customer success deliver high returns on investment for its customers. More than 1,300 organizations worldwide use RightNow solutions including British Airways, British Telecom, Cisco Systems, Continental Tire North America, John Deere, Nikon and the Social Security Administration. Founded in 1997, RightNow is headquartered in Bozeman, Montana, with additional offices in North America, Europe and Asia. For further information, please visit


RightNow is a registered trademark of RightNow Technologies, Inc. NASDAQ is a registered trademark of the NASDAQ Stock Market.

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