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Wynn Las Vegas Chooses IP Solution from Avaya to ProvideSuperlative Guest Experience


When Wynn Las Vegas Resort and Country Club opened last week, the 45-story property set a new benchmark for customer service and convenience with an Internet Protocol (IP) telephony solution from Avaya and Avaya's strategic alliance partner Extreme Networks.When Wynn Las Vegas Resort and Country Club opened last week, the 45-story property set a new benchmark for customer service and convenience with an Internet Protocol (IP) telephony solution from Avaya (NYSE:AV) and Avaya's strategic alliance partner Extreme Networks (NASDAQ:EXTR). The fully integrated voice and data network solution enables Wynn Las Vegas to provide a host of communications capabilities, from centralized guest service functions to in-room communications, throughout the hotel and its 2,698 guest rooms.

"Superlative guest service is a hallmark of Wynn Las Vegas," said Stephen A. Wynn, chairman and CEO, Wynn Las Vegas. "When we designed the new resort we were committed to putting the very best technology to work in innovative ways. Avaya met that challenge with an intelligent communications solution that enables our guests to enjoy new levels of customer service throughout the resort."

In addition to providing high-speed Internet access in guest rooms, the hotel will use 4,000 color Avaya IP screen phones throughout the hotel, guest rooms and its customer service facilities to deliver a variety of services. The new IP phones will be rich with information about the hotel's services and will enable the guests to seamlessly access the hotel staff.

"It is exciting to be part of Steve Wynn's vision of creating the ultimate guest experience and the future for hotel service," said Lou D'Ambrosio, group vice president, Avaya. "Working with our alliance partners, we've harnessed the value of Avaya's IP telephony solution, built on open standards, to create communications capabilities that set a new benchmark in the luxury hospitality industry."

Wynn Las Vegas is using phone applications from Citrix Systems to enable guests to use their Avaya IP screen phones as information kiosks. The Citrix Application Gateway ties in directly with the resort's property management system and provides a dynamic "push" capability that enables the hotel to display information, such as guest services, room occupancy status and event information, right on the guest room phones.

Avaya Unified Communication Center software will provide the resort's highly mobile professional hospitality staff with speech access to their unified voice and e-mail box. This solution enables workers to use simple speech commands to manage messages by phone and perform communication functions such as conferencing, directory access and calendar management, for more efficient responses to guest requirements.

The Wynn Las Vegas professional staff will also use Avaya Extension-to-Cellular, enabling the user's cellular phone to ring simultaneously when their office extension is dialed, for fewer missed calls and prompt guest service. Wynn Las Vegas is using modular BlackDiamond ® and Alpine ® modular switches from Extreme Networks to establish a secure, resilient data infrastructure, and selected Avaya Media Servers, Gateways and MultiVantage Communication Applications for telephony, contact center and messaging capabilities. Juniper Networks provides a more secure and assured network security solution specifically tailored to the resort's requirements.

Hotel operators will use specialized software from System Development Company of New Hampshire, Inc. (SDC) to serve guests more quickly and effectively. The hospitality version of SDC's IntelliDESK ® is a soft console with a programmable keyboard that will enable operators to efficiently and knowledgably help guest and employee callers throughout the property. Functioning as the main answering console and database for Wynn Las Vegas, IntelliDESK will house guest information, such as do-not-disturb preferences and other special reach instructions, in order to expedite call and message delivery, in addition to wake-up call administration, voice messaging and other guest services. The system also stores vital contact information for the resort's 9,000 employees for flexible, effective management.

The NiceLog ® recording solution from NICE Systems enables high-quality recording, monitoring and archiving of telephone conversations between guests and guest service representatives from 20 different departments, including room reservations, concierge, bell desk and limo services, in order to monitor and enhance service delivery.

About Avaya
Avaya Inc. designs, builds and manages communications networks for more than one million businesses worldwide, including over 90 percent of the FORTUNE 500 ®. Focused on businesses large to small, Avaya is a world leader in secure and reliable Internet Protocol telephony systems and communications software applications and services.

Driving the convergence of voice and data communications with business applications - and distinguished by comprehensive worldwide services - Avaya helps customers leverage existing and new networks to achieve superior business results. For more information visit the Avaya Web site:

About Citrix
Citrix Systems, Inc. (Nasdaq:CTXS) is the global leader in access infrastructure solutions and the most trusted name in secure access for enterprises and inpiduals. More than 160,000 organizations around the world use Citrix every day. Our access software, services and appliances give people secure and well-managed access to business information wherever it lives-on demand. Citrix customers include 100% of the Fortune 100 companies, 99% of the Fortune 500, and 97% of the Fortune Global 500. Based in Fort Lauderdale, Florida, Citrix has offices in 22 countries, and approximately 7,000 channel and alliance partners in more than 100 countries. For more information visit

About Extreme Networks, Inc.
Extreme Networks is a leader in open converged networks. Its innovative network architecture provides Enterprises and Metro Service Providers with the resiliency, adaptability and simplicity required for a true converged network that supports voice, video and data, over a wired and wireless infrastructure, while delivering high-performance and advanced security features. For more information, please visit

About Juniper Networks
Juniper Networks is the leader in enabling secure and assured communications over a single IP network. The company's purpose-built, high performance IP platforms enable customers to support many different services and applications at scale. Service providers, enterprises, governments and research and education institutions worldwide rely on Juniper Networks to deliver products for building networks that are tailored to the specific needs of their users, services and applications. Juniper Networks' portfolio of proven networking and security solutions supports the complex scale, security and performance requirements of the world's most demanding networks. Additional information can be found at

About NICE Systems
NICE Systems (NASDAQ:NICE), is the leading global provider of insight from interactions, as based on advanced content analytics, to improve business and operational performance, as well as security. NICE's solutions address a customer base of over 15,000, including 65% of the Fortune 100. More information is available at

About SDC
System Development Company of New Hampshire, Inc. (SDC) is a leading provider of mission critical communications solutions. SDC integrates industry standard technologies to provide easy access to centralized directory knowledge, thereby streamlining communications, improving customer service, and reducing costly errors. SDC is known for its superior service, custom development, implementation, training, and customer support.

Founded in 1984, SDC is headquartered in Manchester, NH with field offices located in Los Angeles, CA, Phoenix, AZ, Denver, CO, Orlando, FL and Montville, NJ. SDC solutions are installed in some of the most prestigious healthcare, hospitality, higher education and government institutions and Fortune 1000 companies in the country. SDC installed products currently handle over 10 million calls a day.

For more information, visit

About Wynn Resorts, Limited
Wynn Resorts, Limited (Nasdaq:WYNN) was formed through Steve Wynn's purchase of the Desert Inn Resorts & Casino in 2000. The company went public in 2002 in the largest initial capitalization of a gaming entertainment company. Wynn Resorts' efforts have been devoted mainly to the design, development, financing and construction of Wynn Las Vegas and Wynn Macau, but also to identifying growth opportunities such as the marketing alliance with Societe des Bains de Mer (which has a monopoly for gaming and hospitality in Monte Carlo, in the principality of Monaco), which the company entered into in June 2002. The total capitalization of Wynn Resorts Limited is in excess of $2.7 billion.

Extreme Networks, Alpine and BlackDiamond are trademarks of Extreme Networks, Inc. registered in the United States and other countries.

MultiVantage is a trademark of Avaya Inc. FORTUNE 500 is a registered trademark of Time, Inc. All other trademarks are the property of their respective owners.

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