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VARBusiness Names Avaya Vice President Ken Archer To Elite Group of Top 100 Channel Executives and Awards Avaya '5-Star Partner Program Guide' Honor

  • Ken Archer, vice president, honored for outstanding achievement in North America channels

VARBusiness Names Avaya Vice President Ken Archer To Elite Group of Top 100 Channel Executives and Awards Avaya '5-Star Partner Program Guide' Honor

BASKING RIDGE, N.J. –  VARBusiness magazine has named Ken Archer, vice president, North America channels, Avaya Inc. (NYSE: AV) to the publication's prestigious group of Top 100 Channel Executives.

VARBusiness also presented its highest vendor recognition award to Avaya for the company's BusinessPartner program. The "5-Star Partner Program Guide" award is presented to companies with the most significant impact on the reseller community through programs and sales leadership with resellers. Avaya is a global leader in business communications applications, systems and services.

Archer joined Avaya in July, 2005 from Hewlett-Packard, where he was vice president, Direct Response Channel. In his current role at Avaya, he is responsible for channel sales, programs, strategy and development for the U.S.

Avaya's newest programs for its BusinessPartners include a consulting program called "Masters in Convergence" to give members of its BusinessPartner program the skills, tools and ongoing support they require to better serve their enterprise customers implementing converged communication solutions, and eDemand, an Avaya channel program that provides members of Avaya's BusinessPartner program tools for sales leads and opportunity-sharing to accomplish the joint goal of capturing new market share and opportunities.

"We applaud vendors like Avaya for demonstrating best practices and for the leadership roles they have achieved within the IT channel, and we celebrate the men and women who enable solution providers with programs, products and inspiration. These executives are worthy of emulation by all their peers," said Lawrence M. Walsh, editor, VARBusiness.

According to VARBusiness, the "Top 100 Executives" list is based on information from IT analyst data, market share and accumulated knowledge about the executive and his or her company. 

"Our top goal for 2006 is to enable Avaya BusinessPartners to transform their business models so they can provide excellent customer service to their clients in today's converged voice and data world," Archer said. "The common thread that runs throughout our programs – whether it is in our expanded training in selling converged solutions or joint marketing opportunities – is enabling Avaya BusinessPartners to meet their clients' needs and increase the delivery of Avaya products and solutions."

To access the coverage in VARBusiness, please visit:

About Avaya

Avaya, Inc. designs, builds and manages communications networks for more than one million businesses worldwide, including over 90 percent of the FORTUNE 500®. Focused on businesses large to small, Avaya is a world leader in secure and reliable Internet Protocol telephony systems and communications software applications and services.


Driving the convergence of voice and data communications with business applications - and distinguished by comprehensive worldwide services - Avaya helps customers leverage existing and new networks to achieve superior business results. For more information visit the Avaya Web site:

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