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Avaya Drives Growth in Queensland with Newly Appointed BusinessPartner Comlinx

  • New Brisbane-based systems integrator  to increase penetration of Avaya Communications Solutions in Queensland market

Avaya announced the appointment of Brisbane-based systems integrator, Comlinx, as a registered BusinessPartner.

AUSTRALIA – In a strategic move designed to deliver the business benefits of telephony, security, wireless and networking to large corporations and government departments in Australia's fastest growing business corridor, Avaya Inc (NYSE:AV), a leading global provider of business communications applications, systems and services, today announced the appointment of Brisbane-based systems integrator, Comlinx, as a registered BusinessPartner.
New and existing Avaya enterprise and government customers will benefit greatly from the relationship which is aimed at helping companies build their comms infrastructure based on Intelligent Communications to help increase business efficiency and meet end-user demand.


Recognising the opportunity to stimulate growth in the Queensland marketplace, company directors, Scott Smith and Wayne Shaw, both ex-Avaya employees, established Comlinx to focus on increasing Avaya's local presence whilst delivering exceptional customer service across a portfolio of products aimed at.


"At Comlinx we have taken a different approach as a complimentary Avaya systems integrator in the Australian marketplace," said Scott Smith, Director Comlinx. "We have created a business model based on providing our customers with an end to end business solution, using best of breed technology that is tightly integrated and managed by a single Comlinx support interface. This approach has seen us receive incredible support from our customers as well as the global vendors that we represent. Our focus will continue to be across IP telephony, contact centres, mobility and security."


Comlinx has established a partner ecosystem that parallels Avaya's global vision and strategy and is working with other leading global vendors Juniper, Aruba, Polycom and NICE.


Avaya said Comlinx will complement its existing portfolio of enterprise BusinessPartners because of its strong heritage and knowledge of Avaya, its deep industry expertise in systems integration and growing profile in the Queensland market.


"Queensland is a very active market with enterprises in the public and private sectors now investing extensively in ICT. Headquartered in Queensland, Comlinx is well positioned to leverage these new market opportunities," said Andy Hurt, Avaya's Channel Director. "Scott and Wayne are well known in the industry with established strengths in the ICT space and we wish them all the best as they continue to grow their operation."


Mr Hurt added, "Avaya is pleased to be working with a focused group of Business Partners that offer differentiated services. Our channel strategy is to select partners with strong business consulting expertise and those local organisations that align with our vision to embrace alliances with the market leading networking, security and wireless enterprises."


Mr Smith said, "We are now in an enviable position to help our customers extend their communications capabilities right across their company in a secure and seamless way. This has an incredible ROI  through increased productivity for most of the customers that we are working with. Businesses want to take the next step to ensure the same business-enabled communications are carried out from the desktop to the mobile." 


Comlinx's philosophy is to continue to build an innovative and refreshing company to meet business customer needs and attract the most talented staff. "We have attracted a number of highly skilled team members at a time where many companies are experiencing challenges attracting and retaining talent. We put this down to the success and team based culture that we are building," added Wayne Shaw, Co-Director of Comlinx.


About Avaya
Avaya delivers Intelligent Communications solutions that help companies transform their businesses to achieve marketplace advantage. More than 1 million businesses worldwide, including more than 90 percent of the FORTUNE 500®, use Avaya solutions for IP Telephony, Unified Communications, Contact Centres and Communications-Enabled Business Processes. Avaya Global Services provides comprehensive service and support for companies, small to large. For more information visit the Avaya Web site:


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