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Avaya to Drive Europe’s Digital Transformation Agenda at Avaya Technology Forum in Dublin


Three-day event to highlight Avaya’s unique as-a-service vertical industry-focused approach to digital transformation 


Guildford, United Kingdom - 2016: Avaya, a global leader in business communications software, systems and services, will showcase its range of cloud-based solutions and vertical industry-focused offerings designed to help public and private-sector organizations achieve their digital transformation objectives at its flagship technology event in Dublin, Ireland next month.


The Avaya Technology Forum, which takes place May 10-13, will feature keynote presentations from Avaya’s global leadership team and industry leaders. More than 400 industry customers, including executives from Skoda and AccorHotels Arena, will learn more about Avaya’s development of smart applications, which can be tailored for specific vertical industries and sectors, and delivered in an “as-a-service” model.


As CXOS today grapple with the challenges of delivering digital transformation strategies while balancing budget constraints, ATF 2016 provides a unique opportunity for attendees to experience how Avaya’s solutions and services are addressing the challenges facing today’s industry leaders. Avaya will highlight industry-focused solutions that support digital transformation, with real-world demonstrations of business use cases in key industry verticals.  Through in-depth technical sessions and tailored expert engagement, attendees will learn how Avaya is helping businesses improve operational excellence, enhance customer satisfaction and drive greater competitive differentiation.


ATF 2016 will also be a showcase for the Avaya SDN Fx Fabric Networking architecture – the first in the industry to deliver “connect anything, anywhere” simplicity – which will power the event. For the first time ever, ATF 2016 gives attendees the chance to get “hands-on” with SDN Fx, with a prize being offered for anybody who can hack into the stealth network.


Please visit the website below for more details, or contact us if you would like to receive further information about the event or would be interested in meeting an Avaya spokesperson or customer at the event.


Event Details

Event website:                 ATF Dublin

To register:                 event registration

Date:                                     May 10-13, 2016

Venue:                                 DoubleTree, Hilton Hotel, Dublin, Ireland

For more information:  Email;

or phone +44 (0)1483 308107



About Avaya

Avaya is a leading provider of solutions that enable customer and team engagement across multiple channels and devices for better customer experience, increased productivity and enhanced financial performance. Its world-class contact center and unified communications technologies and services are available in a wide variety of flexible on-premise and cloud deployment options that seamlessly integrate with non-Avaya applications. The Avaya Engagement Development Platform enables third parties to create and customize business applications for competitive advantage.  Avaya’s fabric-based networking solutions help simplify and accelerate the deployment of business critical applications and services. For more information, visit


Certain statements contained in this press release are forward-looking statements. These statements may be identified by the use of forward-looking terminology such as "anticipate," "believe," "continue," "could," "estimate," "expect," "intend," "may," "might," "plan," "potential," "predict," "should" or "will" or other similar terminology. We have based these forward-looking statements on our current expectations, assumptions, estimates and projections. While we believe these expectations, assumptions, estimates and projections are reasonable, such forward-looking statements are only predictions and involve known and unknown risks and uncertainties, many of which are beyond our control. These and other important factors may cause our actual results, performance or achievements to differ materially from any future results, performance or achievements expressed or implied by these forward-looking statements. For a list and description of such risks and uncertainties, please refer to Avaya's filings with the SEC that are available at Avaya disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.


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